Finnish design is experiencing a new boom. The bases for this are still values and goals, as in the celebrated concept of "Finnish Design" formed in the 1950s and 1960s, but at the same time this new, well-educated generation is more international and more urban. In addition to their timeless basic values, the Finnish products of today display an environmental awareness and diversity - and have not forgotten humour.
Interaction has been a focal point in planning the exhibition. The Helsinki Madrid FinDesign exhibition is about the meeting of two cities. The exhibition offers a great opportunity to bring together the civic governments, companies, entities and private individuals to exchange ideas and to learn from each other.
The curators of the exhibition are Kari Korkman from Helsinki Design Week, Laura Sarvilinna from Huippu Design Management and architect Pedro Feduchi from Madrid. The exhibition is a part of the Mes del Diseño Finlandés design month, which has been a joint venture of the Finnish Institute in Madrid, the Embassy of Finland and the City of Madrid. The exhibition is a result of collaborative work by Finns and Spaniards from Helsinki Design Week and the Association of Designers in Madrid DIMAD.
Helsinki Madrid FinDesign exhibition takes place in Central de Diseño, Matadero (Paseo de la Chopera 14) in Madrid, 4 Nov '09 – 10 Jan '10. Open: Tue - Fri 16-22, Sat - Sun (and holidays) 11-22, closed on Mondays.