Where to plan your next incentive trip: 7 best European cities

Want to wow your team with a unique travel experience in Europe? Across the continent, you’ll find plenty of standout cities for incentive trips and corporate retreats, each with its own distinct flavour. Whether you’re after outdoor adventures, culinary gems, or a blissful escape, these destinations offer inspiring backdrops to bond, co-create, and recharge. 

Women washing at Lonna sauna in Helsinki

Cities your team won’t want to leave.

1. Helsinki, Finland

We won’t beat around the bush—Helsinki is one of the best European destinations for unique corporate retreats. We’re not perfect (no city is), but with top-tier facilities and a mix of city buzz and natural beauty, Helsinki offers a unique European experience for your team. 

Whether it’s a sauna on a Ferris wheel, an icy plunge in Finnish waters, or soaking in the midnight sun, Helsinki has something special to offer in every season—even in the slushiest months.

Our destination management companies (DMCs) will help tailor your trip to make sure your team experiences Helsinki’s local culture authentically.

Photo Julia Kivelä
Esplanade in summer (3)

Experience

Helsinki

Photo Aleksi Poutanen
Three amigos by the sea

2. Tallinn, Estonia

Just a short ferry ride from Helsinki, Tallinn blends history with digital innovation. The city’s medieval Old Town is a UNESCO World Heritage site (like a fairy tale come to life), and its vibrant startup scene is quickly gaining international attention. 

Like Helsinki, Tallinn prioritises climate-friendly and smart solutions, making it a great choice if you appreciate both heritage and forward-thinking practices. The compact city is easy to explore, with straightforward public transport and affordable accommodation options. 

3. Split, Croatia 

Looking to venture a little further south? Located along the Dalmatian coast, Split offers an ideal backdrop for both relaxation and adventure. With excellent flight connections to major European cities, Split is a convenient choice for international companies looking for unique incentive travel experiences in Europe. 

Take your group back in time at Diocletian’s Palace, explore Krka National Park, and enjoy kayaking along the coastline. To add some local flavour, indulge in wine and food tastings that showcase the Dalmation region’s rich culinary traditions. 

4. Reykjavik, Iceland 

The land of fire and ice has been gaining popularity as a must-visit destination in recent years. If you’re a group of nature lovers, Reykjavik might just be the perfect spot for your next retreat. With volcanoes, glaciers, and black sand beaches around every corner, your group will feel like they’re stepping into an entirely different world.

Reykjavik’s commitment to well-being and sustainability make it the ideal place to recharge. But there’s also plenty of adventure to be had, from whale watching and glacier hiking to chasing waterfalls. Local DMCs can help tailor an incentive trip that blends adventure with downtime, planning activities designed to boost collaboration and leadership skills. 

5. Dublin, Ireland 

Dublin’s energy is contagious, with vibrant streets and a laid-back atmosphere that’s perfect for team bonding. Take a stroll through historic sites, visit the Silicon Docks, go paddleboarding along the coastline, and enjoy a hearty pub lunch. For a memorable end to your trip, treat your team to a lavish farewell dinner at the Christ Church Cathedral

With accessible public transport, excellent flight connections, and the renowned warmth of the Irish people, Dublin sets the stage for a smooth corporate retreat. You’ll be sure to leave the Emerald Isle with new ideas and stronger connections. 

6. Copenhagen, Denmark 

Copenhagen is a true gem, known for its inventive design, ‘hygge’ lifestyle, and cycling culture that will both inspire and recharge your team.

With 39 Michelin-starred restaurants from 2022 to 2024 (including the world-renowned Noma) this city is a food lover’s paradise. Once you’re full, take your team on a walking tour to discover historic architecture or hop on a private boat for a fresh perspective of Copenhagen’s iconic canals. For a bit of a thrill, head to Tivoli Gardens, the world’s second-oldest amusement park that’s open year-round. 

7. Porto, Portugal 

Last but not least: Porto is a distinct European destination with port wine cellars, painted tiles (azulejo), and charming neighbourhoods just waiting to be explored. Visit the historic centre—a UNESCO World Heritage site—and let the city’s rich past come to life. As a compact and welcoming city, your group can easily take in all the sights on foot. 

For a memorable outing, book a group surfing lesson along Porto’s scenic coast, or venture out to the Douro Valley for grape stomping and a farm-to-table meal—an experience wine and food lovers won’t forget.

Want to make your corporate retreat in Helsinki unforgettable? 

We’ll help you connect with the right partners, plan unique activities, and organise an incentive in Helsinki that your team will talk about for years. Get in touch today—Helsinki is ready to welcome you.