The New Room

Mikonkatu 7, 00100 Helsinki

"Whenever you're in Helsinki, there is a room for you."

The New Room is lifestyle shop with exclusive sneakers, streetwear and homeware. The products are carefully selected from worldwide, with the aim of creating a unique experience surrounded by hip-hop, skateboard, NBA...

Since its door opened in Autumn 2020, it has built its name quickly and become a must-visit shop for streetwear enthusiasts in the city.