Helsinki gay culture: Inside the city’s LGBTQ+ subcultures

A closer look at the communities behind the rainbow

While Helsinki may be modest in size, its gay culture is rich, diverse and full of heart. From historic activism and Helsinki Pride to alternative drag nights and sauna socials, the city offers a deep dive into LGBTQ+ life beyond the usual tourist trail.

a group of people wearing costumes walking the runway at a drag show
Roza Ahmad

Icons of Helsinki gay culture: Tove Jansson and Tom of Finland

Helsinki’s queer history isn’t only found in clubs and community centres—it lives in its art, literature, and legacy. Two of Finland’s most internationally recognised cultural figures, Tove Jansson and Tom of Finland, were both proudly queer and deeply influential.

Tove Jansson

a Tove Jansson painting a picture

The beloved creator of the Moomins, Jansson was also a painter, illustrator, and author who lived much of her life in Helsinki. She shared a lifelong partnership with graphic artist Tuulikki Pietilä—reflected in the character Too-Ticky. Today, Jansson’s legacy lives on at the Helsinki Art Museum (HAM) and in the values of love, curiosity, and independence that shaped her life and work.

Tom of Finland (Touko Laaksonen)

Photo Tom of Finland Foundation
Untitled 
1982
Private Collection, Helsinki © Tom of Finland Foundationa drawing of a topless muscular man from Tom of Finland
Untitled 1982 Private Collection, Helsinki © Tom of Finland Foundation Tom of Finland Nimetön Photo: Kansallisgalleria | Finnish National Gallery / Pirje Mykkänen

Known worldwide for his bold homoerotic illustrations, Tom of Finland revolutionised queer visual identity. His depictions of hypermasculine men celebrated freedom, body confidence, and sexual expression—often in contrast to mainstream norms. His legacy thrives in Helsinki through organisations like MSC Finland – Tom’s Club, and his art continues to inspire events, fashion and design.

Together, these two icons represent the poetic and the provocative—both vital parts of Helsinki’s queer DNA.

Activism and community

Photo Helsinki Pride -yhteisö (c) Alejandro Lorenzo
a crowd of people holding flags and holding signs in support of Helsinki gay culture and rights

For those looking to engage with LGBTQ+ rights and community building, the Helsinki Pride Community is a central hub. Formerly known as HeSeta, this grassroots organisation runs workshops, support groups and events year-round at their base in the Cable Factory. Highlights include:

For advocacy focused on transgender and intersex rights, Trasek is a vital organisation working to improve legal protections and access to inclusive healthcare in Finland.

Women-centred communities

Photo Maija Astikainen
Couple enjoying cup of coffee

Lesbian and bisexual women have long been an essential part of Helsinki’s LGBTQ+ landscape, and today they continue to shape it through active communities and events.

Women’s Evenings, organised by Helsinki Pride, are inclusive gatherings for women of all ages and identities to meet, talk and connect—sometimes around a theme, sometimes just for fun.

The Mummolaakso association (Granny Valley) offers something unique: a warm, peer-led network of older lesbian and bisexual women who meet for everything from dances and theatre visits to weekend retreats. The group also supports members through loneliness, illness, or ageing—offering community that goes far beyond casual connection.

Bear culture

Helsinki’s bear scene is friendly, open, and easygoing. The Bear With Us (BWU) collective runs events for men of all shapes, sizes and identities—be they bears, admirers or allies. Think sauna nights, brunches, parties and film nights, all grounded in inclusivity and camaraderie.

A seasonal highlight is the annual Bears on Board summer cruise: a Baltic Sea party with great music, sunset views and DJ sets by Helsinki legend Mr. A.

Fetish and kink scenes

Fetish culture has long been a part of gay identity—and Helsinki honours that tradition with style. The city’s oldest LGBTQ+ fetish organisation, MSC Finland – Tom’s Club, hosts dress-code nights and special events including the Mr Fetish Finland competition. The group is named in honour of Tom of Finland and remains a key player in European leather and kink culture.

Over in Vallila, Club X is Finland’s first private BDSM club, offering theme rooms, a sauna and community events with a monthly membership model.

Looking for a more curious, conversational entry point? The Helsinki Pride Community regularly organises Kinky Discussion Evenings, open to all LGBTQIA+ identities. These are respectful, open spaces for sharing ideas—not just finding partners.

Cruising and sex-positive spaces

Helsinki has a long tradition of sex-positive spaces that balance discretion with inclusivity. Sauna Con Hombres, located in Katajanokka, is Finland’s only dedicated gay sauna, offering a classic steamy setting for connection and relaxation.

Keltainen Ruusu, a centrally located erotic shop in Kamppi, includes a video lounge and cruising area, with a friendly and respectful vibe.

Ballroom, drag and underground artistry

Photo Roza Ahmad
a group of people wearing costumes walking the runway at a drag show

Helsinki’s ballroom scene is intimate but fierce, led by pioneers like Princess Coco Ninja and local performers from houses such as House of Disappointments. Events range from voguing workshops to full-blown balls, where the community competes in categories like Realness and Runway.

Meanwhile, the drag scene is exploding beyond the binary. Collectives like House of Auer, We Are Queerlesque, and La Persé regularly stage bold, boundary-pushing shows at venues such as Ääniwalli. Many events are DIY, experimental and proudly anti-mainstream.

Follow shows and performance nights through the Drag Suomi and Waacking & Voguing – Suomi-Finland Facebook groups.

Queer feminism and inclusive nightlife

Helsinki’s LGBTQ+ culture is deeply shaped by values of equality and accessibility. The Matriarkaatti collective organises events that celebrate intersectional feminism and give a platform to marginalised voices in the club scene.

Another collective, MYÖS, focuses on inclusion within electronic music. Their parties champion underrepresented DJs, safer space principles, and a more diverse Helsinki nightlife.

Final word: There’s space for you here

Photo Jussi Hellsten
Freedom to love (1)

From art and activism to underground parties and Sunday saunas, Helsinki gay culture is woven into the city’s everyday life. It’s calm and wild, radical and warm. You’re welcome whether you want to party, protest, perform—or just be.

Rest easy knowing you’re safe—and truly welcome—here.